Marketing Breakdown: Hook, Story, Offer

Hook

Core Hook: Achieve 40% Annual Revenue Growth Guaranteed

Pain Points

Entrepreneur’s Perspective

Growth Stagnation

Lack of consistent revenue growth
Inability to scale beyond current business size
Competitive market limitations
Estimated Impact: 0-15% annual revenue plateau

Strategic Ignorance

No clear methodology for hypergrowth
Limited understanding of business leverage
Lack of advanced marketing strategies
Estimated Impact: Potential 20-30% missed opportunity cost

Competitive Disadvantage

Competitors potentially outpacing current business model
Lack of innovative growth strategies
Risk of market irrelevance
Estimated Impact: Potential 35-50% long-term market share erosion

Story

Narrative Arc

Origin: Jay Abraham’s extensive business experience
Credibility Markers:
Co-authored “Business Wealth Without Risk”
Endorsed by Tony Robbins, Daymond John, Gino Wickman
Previously charged $85,000-$150,000 for similar insights
Developing a manuscript expected to fetch a mid-seven figure advance

Unique Positioning

Exclusive 8-hour Hypergrowth Playbook
Proprietary methodology “never seen before”
Full disclosure of growth engineering strategies
Personalized approach to business transformation

Offer

Offer Components

Free 8-Hour Mastercourse

Date: December 14th
Time: 9 AM – 5 PM PST
Live commentary and Q&A
Potential scenario-specific adaptations

Promised Outcomes

Minimum 40% annual revenue growth
Profit increases “far greater” than revenue growth
Applicable in “good times or bad”
Effective in “ferociously competitive markets”

Registration Requirements

Complete business information
Honest disclosure of:
Business type
Current operations
Company size

Psychological Triggers

Scarcity

One-time broadcast
Limited access
Exclusive insights

Authority

Proven track record
High-profile endorsements
Extensive business experience

Reciprocity

Free valuable content
Expectation of future referrals
Potential long-term partnership

Underlying Value Proposition

Transform your business from a state of incremental growth to a trajectory of hypergrowth through a proven, personalized strategic methodology.

Risk Reversal

Free course
No upfront cost
Potential for massive business transformation
Open to businesses of all sizes

Target Audience Segmentation

Small businesses seeking growth
Mid-sized companies ($5M – $100M)
Ambitious entrepreneurs
Growth-minded business leaders

Key Takeaway

Claim your seat to Jay’s one-of-a-kind industry unique transformation by clicking here.

Original Email Below

Subject:
Second Chance To Stimulate Revenue Growth of 40% Yearly (or more) And Profit Increases Even Greater

Body:
Christopher:

Hypergrowth means increases in revenue—every year—of 40% or more.

It also means profit boosts even greater.

The problem is…

Few entrepreneurs know the first thing about how to engineer safe, riskless, rapid hypergrowth for and from their business.

I literally wrote the book—actually two books. The first I co-authored a year ago. It’s called Business Wealth Without Risk. Tony Robbins wrote the five-page forward. Daymond John did the intro. Gino Wickman penned the preface.

It kicked butt.

But its message actually pales in comparison with the all-new Hypergrowth Business Playbook outsized growth and profit-producing proprietary methodology I developed in just the last six months.

Nothing remotely like it exists anywhere.

It’s the pinnacle integration of all I’ve ever pioneered, refined, and perfected in the areas of strategic superiority, marketing mastery, competitive advantage, ultra-high level leveraging of assets, opportunity, effort, and access.

I’m finalizing a manuscript I hope to sell for a mid-seven figure advance—it’s that profound, provocative, and preemptive of a methodology.

I actually did an 8 hour trial balloon presentation of the key elements, factors, leverage points, mindset distinctions, and richly supported examples a month or so ago for a private, exclusive group of ultra-high performing entrepreneurs who paid $85,000-$150,000 each to learn these kinds of cutting edge advantages.

I shared it openly with them in this private virtual setting because—in full disclosure, they represent the perfect candidates to be lucrative profit partner clients with me.

I shared proprietary knowledge and divulged intellectual capital methodologies I alone have pioneered, refined—perfected.

I actually held nothing back— purposely, again.

Why?

Interesting reasoning.

Over time I’ve found that, if you lay everything out in its fullest depth for somebody, few people do much of anything with all that advantage.

That’s tragic but the truth.

Of the ones that do—they quickly realize first and foremost how powerful my hypergrowth thinking performs. AND, how much more it would perform IF they recruited ME to help do it with them/for them.

But a surprising number of the truly evolved / enlightened and highly astute, larger-sized company owners recognize immediately the supreme value of having ME partner with them from the get-go…

So we forge a lucrative collaboration right after they realize all I know about engineering hypergrowth that neither they— nor their competitors know.

My reasoning now fully discloses, that I’ve decided to rebroadcast the entire 8-hour confidential recording of the full length Hypergrowth Playbook instructional master course.

And I’m inviting you, absolutely gratis— even if your business is too small for me to benefit.

Why?

First, because I can.

It’s MY proprietary breakthrough methodology. If I want to be a benefactor to everyone on my list, even ones I can’t profit with, that’s my prerogative.

And since my Hypergrowth Playbook methodology can realistically propel 40% minimum annual revenue growth and profit increases far greater, I decided to give everybody this first-ever exposure.

I’m hoping if your business IS smaller and my freely shared knowledge makes your business a profit windfall—you’ll want to reciprocate by referring some far larger qualified potential profit partner companies to me.

Also, I’m expecting more than a few of you already run $5 – $100 million companies that could be perfect candidates for a mammoth yielding profit partnership with me.

That’s the backstory.

I’m only rebroadcasting the entire Hypergrowth Playbook master course once on December 14th from 9 AM PST to 5 PM PST.

I’ll personally be on at continuous intervals to comment, add fresh expanded perspectives, and build on what I shared originally. And if time allows, I’ll stay on after for rich stimulating live discussion and Q&A.

If you want a chance at achieving 40% annual growth every year in good times or bad, in ferociously competitive markets— here’s where to register.

One more thing— it’s important.

When you register you’ll be asked for some basic info about your business/company. Please answer completely and honestly. The system won’t give you the link if you don’t.

More importantly, I can’t provide participant’s scenario-specific adaptations of what you’ll be discovering if I don’t know who you are, what you do, how you currently do it— and your size.

Jay